European Commission

#BeActive

European Commission - #BeActive

Client: European Commission
Agency: BBC Productions
Director: Diana Ellis-Hill
Deliverables: 1 x 1'40" & 1 x 40'

Want to evolve into something more?

The European Week of Sport aims to promote sport and physical activity across Europe. It is for everyone, regardless of age, background or fitness level. With a focus on grassroots initiatives, it inspires Europeans to #BeActive on a regular basis and create opportunities in people's everyday lives to exercise more.

We created the campaign films to promote both the 2016 and 2015 programmes.

CAMPAIGN FILM 2016

CAMPAIGN FILM 2015